Tuesday 30 September
Wednesday 1 October
Thursday 2 October
09:00
09:30
KEYNOTE AMAZON ADS
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Bellevue
AMAZON ADS Keynote: Captivate without interrupting: Amazon Ads, building strong brands beyond the product
09:30
10:15
THANKYOU ANALYTICS
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Bellevue
GA4, consent, Pmax, post-view, the decline of cookies: the advertising performance measurement strategies adopted by more than 70 e-retailers to maximize their results.
ONE TO ONE
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Bellevue
AI and creativity: impossible duo or revolutionary alliance?
ONE TO ONE
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Casino
Emotional data: towards a new era of sensorial marketing
09:30
10:00
ONE TO ONE
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Casino
Meet-up: Performance worship vs. human worship
10:30
11:15
PAYLEAD
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Bellevue
Acquiring, Engaging, and Retaining Printemps Customers through their Banking App
FEEDMAX
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Bellevue
Boosting Sales on Google Shopping with AI: Camif Case Study
CYBERCITE
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Casino
CYBERCITE
11:00
11:30
ONE TO ONE
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Casino
Pitchs startups Jour 2
11:30
12:15
DATAIADS
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Bellevue
Optimizing product feeds with AI to boost ad performance — without starting from scratch. How Vertbaudet & Galeries Lafayette turned a “compliant” feed into a “high-performing” one, boosting ROAS and reducing CPC with GenAI.
IMAGINO FRANCE
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Bellevue
From Data to Customer Engagement: How Picard Challenges the Status Quo to Stay at the Forefront of Innovation?
TREASURE DATA
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Casino
Personalization at Scale: Business Impact and Differentiation with the Agentic Suite, IA First, and the CDP
14:00
14:30
KEYNOTE LABELIUM
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Bellevue
Labelium Keynote: AI, social media, trust: the new Bermuda Triangle of digital technology
14:30
15:15
MAXXING
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Bellevue
Mass Personalization: Building the Next Generation of Customer Relationships
ROKT
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Bellevue
Vinted x Rokt x Deezer: A case study on driving growth in the Transaction Moment™
REELEVANT
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Casino
15:30
16:15
ADDINGWELL BY DIDOMI
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Bellevue
Meta x Addingwell: How Ba&sh Turns Offline Sales into a Powerful Marketing Driver
SALESFORCE
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Bellevue
L'IA au service de la proximité client
JOKO
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Casino
Reactivating Dormant Customers: Decathlon x Joko’s Winning Playbook
15:30
16:00
ONE TO ONE
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Casino
Meet-up: Transform your approach to leadership through the power of movement
16:30
17:15
MARIGOLD
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Bellevue
Desire, Attachment and Mobility: Europcar’s New Loyalty Equation
JVWEB
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Bellevue
Feed, Scoring, Stratégie, IA : les 4 leviers pour exploser tes résultats Google Ads
EQUANCY
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Casino
EQUANCY x SNCF CONNECT x EULERIAN - Attribution as a strategic management driver.
17:30
18:15
WIZALY
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Bellevue
WIZALY
TWILIO SEGMENT
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Bellevue
Vision unifiée des données : comment les clients de Twilio Segment créent des expériences exceptionnelles en exploitant les données
TALON.ONE
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Casino
Level up loyalty with gamification
17:30
18:00
ONE TO ONE
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Casino
Meet-up: Co-creating responsible digital marketing in the age of AI: commitment, ethics, and collective stance
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