12:00 13:00
Conférence d'ouverture - Bellevue
Designing the invisible, bringing reason and emotion into dialogue
14:30 15:15
A SIGHT - Bellevue
Crisis or opportunity? Generating more qualified leads in a market down 40%: the CAFPI case study
RTB HOUSE - Bellevue
Decathlon & RTB House: Test Culture, Incrementality… The Tools Behind the Brand's Digital Success
CM.COM - Casino
Loyalty and Omnichannel: The strengths of AI
14:30 15:00
Startups - Casino
Pitchs startups Jour 1
15:30 16:15
MOBSUCCESS - Bellevue
IA & hyperlocal : Comment Carrefour réinvente la personnalisation publicitaire à grande échelle ?
JUSTRELATE - Bellevue
The power of email marketing at the heart of your performance - how leading brands - like Pierre & Vacances - are improving the performance of their campaigns while reducing costs.
16:00 16:30
Coaching - Casino
Meet-up: 3 days of networking: what next? How can you capitalize on the connections you made in Biarritz to maintain your network?
16:30 17:15
AI NOTIFY - Bellevue
What if AI could orchestrate your marketing in real time from your current CRM?
CANVA ENTERPRISE - Bellevue
The future of work is visual, and powered by AI
JOIN STORIES - Casino
Short-Content Vidéo : Du Scroll à la Vente
17:30 18:15
ADALONG - Bellevue
Quand les contenus des clients font vendre : la stratégie gagnante de Kiabi avec AdAlong
17:30 18:00
PARTOO - Casino
How to Rank Higher in Local GEO Results in the Age of LLMs: 3 Actionable Best Practices with Partoo
17:30 18:15
Regards Croisés - Bellevue
New content, new codes: how to captivate the connected generations?
Regards Croisés - Casino
Ultra-personalization in 2025: how far can you go without being intrusive?


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